Category: Press Releases

Boris Mizhen, online strategist based in New York City, predicts branding to become more personal and interactive in the upcoming period. Advertisers are beginning to test new methods, as with big data and increased public input becomes more integrated among content sharing on mobile devices. This year marks a step in human-centered branding techniques with…

Boris Mizhen, online marketer, has predicted this year to bring significant changes in online advertising. Mizhen has used marketing strategies to achieve success in business for a long time. He believes that companies will concentrate on finding ways to bypass online pop-ups and adblockers. Research suggests that 150 million people use some form of ad blocking…

Boris Mizhen, expert in internet advertising, has shared why he thinks that Snapchat will be even more used for marketing purposes. The innovative social media platform is continuing to draw wider audiences of young people and will enable brands to boost their awareness through regular, creative storytelling and advertising purposes. He recently noted the platform’s…

As social channels and online marketing have become prevalent, brands have a harder time making themselves noticed. Boris Mizhen, marketing guru, shares why creating a powerful internet brand is crucial in achieving success. According to Mizhen, there are several key strategies that marketers can adopt to ensure the success of an impactful campaign. With competition…

Many people choose San Francisco to start up their new tech-related companies. This city is seen as a good ground for ‘unicorns,’ better known as private, fast growing new companies with a value of at least one billion, as well as for commercial real estate. The bay of the city is lines with cranes that…

Boris Mizhen, real estate expert, will join the Social Media Strategies Summit at Las Vegas’ Planet Hollywood. The summit allows industry leaders to brainstorm and find new digital marketing tools.  Boris Mizhen has long been a believer in leveraging the latest technology to push brand awareness and marketing. He recently noted that 2015 was the…

Boris Mizhen, real estate expert, will join the Social Media Strategies Summit at Las Vegas’ Planet Hollywood. The summit allows industry leaders to brainstorm and find new digital marketing tools.  Boris Mizhen has long been a believer in leveraging the latest technology to push brand awareness and marketing. He recently noted that 2015 was the…

The Annual Winter Forum on Real Estate Opportunity and Private Fund Investing took place in California in January. The event was hosted by IMN, and joined by numerous real estate experts. Entering its 13th year, the conference is the largest real estate forum on the West Coast and is known to attract the top names in…

For a long time, real estate experts have used The National Multifamily Housing Council (NMHC) to brainstorm and share insights. The NMHC also allowed the apartment industry to put on a united front. One of their most important events, the NMHC Apartment Strategies Outlook Conference is set to take place on January 19 at the…

Boris Mizhen, real estate expert, has talked about why more customers choose online shopping when buying Christmas gifts. Unexpectedly, these tendencies don’t come from convenience or trying to avoid crowded malls. Seasonal shopping entails jam-packed malls and bustling downtown market streets, but this year more and more consumers are turning online. The engine behind change…